News: Beef Revolution (.it)   Leave a comment

In today’s edition (21 Nov 2010) of La Repubblica a full-page advertisement showed a cow next to several boxes, all of which had a very attractive white and black color scheme. The company advertising, Beef Revolution, offers the delivery of choice cuts of beef to your house. In addition to a selection of meat from choice breeds, the customer can also select Bio meat, raised, one surmises from the website, organically. Six cuts (six kilos of meat) are priced at €180 (shipping included). In a curious reversal of a general trend, the meat is specifically described as being from “far off countries,” not being a local or national product. See the site at

Grazie a Nikos Zimouras per la segnalazione.


Posted December 5, 2010 by zachmon in Uncategorized

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